World Teen Mental Wellness Day

On March 2nd, World Teen Mental Wellness Day aims to raise greater awareness of mental health issues among teens, as well as provide education about removing stigmas surrounding preventative mental health.

According to the American Psychological Association, Gen Z has the worst mental health of any generation. However, teens are dedicated to making a difference. According to YPulse, 64 percent of Gen Z say they want to achieve a healthier lifestyle for overall happiness, including a stronger self-care routine. Also, 94 percent consider mental health very important to their well-being. Ultimately, raising awareness about mental health and the importance of self-care can help improve an entire generation’s mental wellness.

HOW TO OBSERVE #WorldTeenMentalWellnessDay

Hollister encourages teens around the world to use March 2 as an opportunity to practice self-care and silence their self-doubt – whether that’s through exercising, meditating, listening to music and more. Online, teens can demonstrate how they’ll recharge on Instagram and Twitter with #WorldTeenMentalWellnessDay.

In March, for the first 12,000 public posts on Instagram or Twitter with #WorldTeenMentalWellnessDay, $1 will be donated to the Hollister Confidence Project, an initiative dedicated to promoting wellness in teens. *

Visit the full press release for more information. Limited edition self-care shirts go on sale on 03/02/2020. Visit to learn more.


Hollister founded World Teen Mental Wellness Day – the first day dedicated to mental wellness among the teen demographic, specifically – in 2020.

The Registrar at National Day Calendar proclaimed the day to be observed on March 2nd, annually.

About the Hollister Confidence Project

The Hollister Confidence Project is a year-round, worldwide initiative to raise awareness and funding for projects and organizations helping teens feel confident in themselves, in each other, and in the world in which they live. To learn more, visit

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